Anthony Everard is a professional sports marketer with over 25 years in the industry. Anthony received his Bachelor of Business (Sports Marketing) from Deakin University, and has completed post graduate study in Sport Law at Melbourne University and The Business of Media, Entertainment and Sport at Harvard Business School.

Anthony has worked across a number of sports in marketing and commercial functions, in the capacity of Rights Holder, Organising Committee member and Consulting Agency.

Anthony is currently employed as Chief Clubs, Fans and Strategy Officer at Australia’s National Basketball League and is responsible for leading the growth agenda at a time that basketball in Australia is booming. Prior to his time at the NBL Anthony led the Commercial Function at Golf Australia, and spent 3 years as Executive General Manager Fan Engagement at Cricket Australia, overseeing all customer facing functions including Marketing & Brand, Digital, Venue Business and Customer Experience.  Anthony led the Big Bash League over a period of six years since its inception.

Anthony currently resides in Melbourne with his young family and is a regular traveler to Canada to visit his in-laws and broaden his knowledge of all things ice hockey.